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Improving Survey Questions: Design and Evaluation

This book offers strategies for collecting sought-after information in surveys. Topics such as how to phrase a question or establishing a framework for analyzing subjective information are included. In addition, there is substantial space given to processing data gleaned from the finished survey. Beyond survey questions, readers will find sections that cover methods like focus groups or individual interviews.

Link:

https://us.sagepub.com/en-us/nam/improving-survey-questions/book4994#description

Source/Editor:

Sage Publications

Author(s):

Floyd J. Fowler Jr.

Date of Publication:

Status:

Purchase required

Country:

Global

Language:

English

Keywords:

Survey